Hi friend!

Happy Election Day! I'm not sure about you, but I've planned a full day so I don't just watch the news all day and lose my marbles 😂 Besides the election, many things feel like they're in the works! Excited to share them in the next few months. In the meantime, here's this week's deep dive:

What's one growth strategy you're curious about??

Here's this week's deep dive:

Two founders launching a travel startup at the beginning of a global pandemic and somehow that leads them to building a company that just makes better online forms?

That is the story of Marie Martens and Filip Minev, the duo behind Tally Forms.

Marie & Filip have bootstrapped Tally forms to over $1.2 million in annual reoccurring revenue (ARR) today and were able to get to $250k ARR in 20 months.

How did they do it? Well, read the deep dive here.
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Helpful Content from Others:

​Trust Me, I'm Lying Book​

This book was recommended to me so many times in the past year, and I finally got around to reading it. It's an oldie now, but it's excellent. If you're like me and wondering how the media works and why it is the way it is today, this is such a good read. Especially relevant given how the media has impacted the election season this year.

​Dylan's recommendation for LinkedIn​

If you're posting on Linkedin at all, this tool recommended by Dylan is great. The tool I was using to figure out how a Linkedin post would actually look like just went bonkers and this tool has been really helpful to format LinkedIn posts well.

Another newsletter you should check out:

Strategic AF by Adriana Tica Tired of marketing advice that’s either obvious or outright shady? Strategic AF flips the script. It's the only newsletter that treats solopreneurs, founders, and marketers like grown-ups, not toddlers looking for the next shiny toy. Subscribe to get sharp, no-nonsense strategy advice without the cringe. No bro-marketing, no fluff — just real, sustainable growth tactics. Subscribe if you want results. Scroll past if you prefer gimmicks. Subscribe​

Thanks for reading!

Matt

P.S. Looking for recommendations on software or content? Check out my personal recs here. Some links in this email and in recommendations are affiliate links, so I do get some credit if you sign up for things with these links :)